Hello, I’m Amy at Strategic Stories
With over 15 years of experience in content strategy and copywriting, I have a proven ability to produce creative campaigns and innovative B2C and B2B content strategies for dynamic, in-house marketing agencies. This wealth of expertise allows me to create affordable custom content solutions for my clients.
I’m well-rounded and can craft messaging for both internal and external audiences. I function well solo and on a team. You can trust that I’m highly collaborative and able to work with graphic designers, web developers, sales teams, regulatory compliance professionals, and more.
Clients can rely on my significant experience in the content marketing lifecycle, including managing editorial calendars, optimizing search, and selecting the best channels for effective content distribution. Key skills include publishing in content management systems (CMS), digital strategy, and search engine optimization (SEO).
Technical content doesn’t scare me. From financial services to supply chain and logistics, I can quickly grasp technical concepts. Equally comfortable in scientific and creative environments, I know how to simplify complicated ideas into conversational explanations for your audience.
Deciding between contracting with a creative agency or hiring a freelance content creator? An independent freelancer like StrategicStories might be right for you if you’re looking for:
Why hire a freelance content creator?
Cost-effective, affordable solutions. Agencies often need to include overhead costs. StrategicStories has reasonable, market-based rates.
Tailored strategies. You don’t want a one-size-fits-all project plan. StrategicStories is independent with the freedom to customize a plan so you get exactly what you want.
Flexible timing. Without committing to a full-time hire, you can contract for just the time period you need. StrategicStories is available for short-term situations and longer-term contracts.
Ability to adapt. When your business needs span a variety of topics, you need a professional with strong writing fundamentals who can master different tones. Able to toggle between generalist and specialist, StrategicStories is naturally curious and can write on virtually any topic.
Specialized expertise to speak your language. StrategicStories can serve as a specialist. When your project requires deep subject knowledge, hiring a freelance writer with that niche skillset can be a perfect match. For example, StrategicStories is well-equipped to work in scientific and technical fields.
Direct communication and a personalized approach. Rather than communicating through agency account managers, you can go right to the source when you collaborate with an independent writer like StrategicStories.
See my work
-
Cybersecurity is critically important to both companies and customers. When HealthEquity needed to tell clients about recent privacy enhancements, I collaborated with executive, security, compliance, and creative teams to create a concise and engaging video describing technical fraud updates.
-
To complement a multi-channel campaign on controlling healthcare costs, I wrote and published an article outlining ways organizations can help employees save on medical expenses.
-
Blogging often involves matching up consumer search with company objectives. I researched top SEO keyword searches to create an article on using HSAs and FSAs to pay for dental products and services. Not only does the article rank highly in search engines, but readers can also easily understand how to effectively pay for trips to the dentist.
-
Rehoboth Transportation Services needed an online presence to showcase services and connect with prospects. I created the content plan, wrote the website copy, provided design direction for the overall site theme, logo, and photo direction.